LEFT ON FRIDAY - a swim brand built for epic good times. LOF believes in a life where nothing holds you back, especially your swimsuit.  Made from a Smoothing Dream Fabric™, compressive when wet or dry and designed to stand up to that swim, surf and happy-hour life. Loved world-wide for their mix and match-ability, bold colours and thoughtful, functional design. LOF is designed in Vancouver, Canada, made in California, with Italian fabric.